First Allied Announces Acquisition of PCG Pension Consulting Group

SAN DIEGO, CA, January 25, 2012 — First Allied Holdings Inc. (“First Allied”) announced the acquisition of PCG Pension Consulting Group, Inc., a Santa Cruz, California based retirement services business with approximately 350 clients. The company will become part of Associates in Excellence, Inc., a First Allied subsidiary based in Walnut Creek, California. First Allied Chief Executive Officer Adam Antoniades said, “Pension Consulting Group is a great addition to our retirement services business and highlights the expertise and capability of the First Allied team to continue to expand offerings to clients and allow advisors to grow their businesses.”

The transaction demonstrates the strength of the First Allied team to successfully execute and integrate transactions. First Allied Chief Marketing Officer Bob Holcomb commented, “This acquisition illustrates the dedication of management to grow the business and successfully execute on opportunities to continue to better serve advisors and clients. We are excited to further enhance First Allied’s products, strategies, technology and services offered to advisors and clients.”

About First Allied Holdings Inc.

First Allied is a full-service, independent broker/dealer with approximately 1,000 financial advisors in 500 branches located throughout the United States. First Allied includes an independent broker/dealer, registered investment advisor, wealth management, insurance services and pension services businesses. Founded in 1994 as a privately held company, First Allied remains committed to its vision of providing independent financial advisors with innovative products, unparalleled education, affluent lead generation programs, a suite of differentiated products, integrated wealth management solutions and access to subject matter expertise. First Allied fosters an environment that serves and nurtures advisors who want to increase the productivity, size, and profitability of their individual practices. In November 2011, the First Allied management team and Lovell Minnick Partners, a private equity firm that focuses on investments in the financial services industry, completed the acquisition of First Allied from Advanced Equities Financial Corp. For more information about First Allied, please visit www.firstallied.com.

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